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Branding 101: What Makes a Brand Powerful

Oct 7

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand). We live in a time where competition rises on every corner, and t...

Reusable vs. Disposable Items

Sep 8

Disposable products are everywhere in daily life. Think about single-use items like plastic cutlery, paper plates, shopping bags, napkins, and coffee cups from the drive-thru. While these are conve...

Using Customer Profiles to Find the Perfect Promo Products

Jul 27

When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone..." If a company served everyone, it would be impossible to build a successfu...

6 Products to Welcome Students Back to School

Aug 4, 2025

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

May 24, 2025

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

Case Study: Hay, Where'd You Get That Tote?

Jan 31, 2025

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

5 Fail-Proof Ideas for Your Business Instagram

Jan 10, 2024

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...

A Quick Guide to Promotional Bags

Jun 25, 2023

Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products - and for ...

How to Create Buzz Around a Launch With Promo Products

Mar 16, 2023

So, you're launching a new product or service? Congratulations - what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch overwh...

Lead a Healthier Lifestyle With These 6 Promotional Products

Jan 18, 2023

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

6 Things You're Missing out on by Not Using Promotional Products

Oct 23, 2022

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

Yes, There's a Difference: Everything You Need to Know About Pens

Jul 30, 2022

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the "write" one can be a lot har...

5 Products That will Send you Over the Moon and out of This World

May 19, 2022

For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover...

Your Brand Is Your Business - Market It!

Jul 24, 2021

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

6 Things You're Missing Out on by Not Using Promotional Products

Mar 19, 2021

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

What Makes Gen Z Tick?

Jan 21, 2021

It's the 2020s, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may w...

Your Guide to Promo Hats

Oct 13, 2020

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

6 Retro Products That Are a Blast From the Past

Sep 29, 2020

No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...

It's Party Thyme: 7 Products for Plant Lovers

Jul 20, 2020

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

Take it To-Go: 8 Restaurant Takeout Essentials

Jul 6, 2020

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are ...

Our Top 10 Favorite Eco-Friendly Products

May 24, 2020

Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...

Your Guide to Drinkware

Apr 25, 2020

Mugs, tumblers, and bottles...oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your brand....

Case Study: Keep it Cooler

Apr 11, 2020

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...

10 Tweetable Quotes for Motivation

Aug 28, 2019

People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...

6 USA-Made Products Especially for Kids

Jul 31, 2019

Who didn't enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It's a fact - children love giveaways. Get your brand, school, or organization in front of both chi...